Our main product is a Cinnamon Drink that is purely made from Ceylon True Cinnamon. We purchase Raw Cinnamon from local Cinnamon farmers in Sri Lanka and ground them up to small particles that can be packed into small bags. These bags are similar to small tea bags that can be combined with hot water to make a good cup of hot Cinnamon Drink. As mentioned, after grounding the raw Cinnamon sticks into small particles, we pack those Cinnamon powder into 20 small pouches (1.8g X 20 = 36g net). Then the 20 Cinnamon bags will be packed into one carton. The only ingredient that we’re using is Ceylon True Cinnamon (Cinnamomum Verum) and the only value addition we’re processing is that grounding and packing them into small bags (exactly similar to tea bags).
In our Cinnamon Drink product, we use the world’s finest quality of Ceylon Cinnamon which is also known as True Cinnamon. The name Ceylon Cinnamon derived from the country’s former name and is an established geographical indication for Cinnamon. Sri Lanka is the world’s largest producer and exporter of cinnamon. The country produces almost 90% of Cinnamon products to the world market. Other than that, there are various types of grades that reflect the quality of Cinnamon.
Above all grades, Alba & C5 grade is the finest quality Cinnamon, and we ensure that in our Cinnamon Drink product, we only use Alba & C5 grade as raw materials. Alba and C5 grade is the thinnest and highest Cinnamon grade in the cinnamon bark family and it has a naturally sweet flavour in it. Also, this grade is the most expensive among the host of grades. In Sri Lankan rupees, nearly 1,250/= difference is there between Alba & C5 grade per kilogram. Also, when considering the C5 grade with other hosts of lower grades, there is a Sri Lankan rupee difference of 1,500/= per kilogram (mentioned prices are subject to market price fluctuations as well as the prices are wholesale prices direct from Cinnamon farmers).
The above facts reflect the quality of our products and the main differentiation of our product is that, even though we use the finest quality raw materials that are most expensive in the wholesale market, we still will be able to manage to obtain the price advantage over the marketplace by providing the product to our potential customers for the same or less price compared with our respective competitors.
Since we’re using Alba & C5 grade Cinnamon, our product can preserve the natural sweetness, and therefore, adding sugar is not required. With that, we will be able to provide a healthy beverage for our valuable customers. The following are the main health benefits that our product will offer to our end consumers;
- Anti-Diabetic effect
- Reduce the risk of heart disease
- Reduce cholesterol
- Fight bacteria & virus
- Regulate metabolism
- Loaded with Antioxidants
- Fight body infections
- Protect against Cancer
- Combat acne
Moreover, we have done the product lab test with the purpose of representing the quality of our product in the Sri Lankan Industrial Development Board Food laboratory affiliated with SGS with regard to the Total ash, Acid insoluble ash, Salmonella spp, etc. This will ensure the quality of our product to respectable customers & consumers. Also, we’re planning to expand our flavours portfolio in near future and it would be great if we can start doing business with your company.
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